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BuzzLogic is a digital media company with a data-driven ad platform built to optimize advertising across the largest pool of trusted blog content on the web. We combine proprietary conversational analytics with industry-leading audience targeting data to maximize performance - and provide contextual insight to boost results. Check out our clients...

10 Reasons Marketers Need Conversational Media
1: 101 million web users read blogs comScore
2: Blog readership spiked 300% from 2004-2008 Jupiter Research
3: Social networking and blog activity accounts for 17% of all time spent online Nielsen
4: 70% of bloggers write about brands organically Technorati
5: Almost half post product reviews Technorati
6: 65% of blog readers access blogs specifically to get an opinion Synovate
7: 1 in 5 consumers rely on UGC to decide which shampoo to buy Penn, Schoen and Berland
8: 40% of online moms use social media for product recommendations Babycenter.com
9: 92% of people trust user reviews over in-store sales clerks Penn, Schoen and Berland
10: 52% of readers say blogs factored into the critical moment they decided to buy Jupiter Research

News Coverage

MediaPost: October 14, 2009

Branding Online: A Perfect Storm More »

BusinessWeek: September 1, 2009

It’s Time For Brands to Get Social More »

Press Releases

January 14, 2010

Peter O’Sullivan Joins BuzzLogic as Vice President of Sales More »

November 5, 2009

BuzzLogic for Media Partners Launches with IDG TechNetwork as Inaugural Partner More »

Latest Posts

BUZZBlog All Posts »

BuzzLogic #1 in comScore – 78 MM Uniques and Counting!

Last week marked another big milestone for BuzzLogic – we’re now ranked by comScore as the single biggest access point ...

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Crystal Ball: Social Media Will Scale in 2010

Technical innovation combined with a maturing market means social media may soon live up to its advertising promise.

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Media Vine Videoblog All Videos »

Digital buzz takes on a whole new meaning in this monthly series from BuzzLogic, where agency players and brands spill social media success secrets over a glass of wine.

Cory Treffiletti: Social Media is Changin’ the Game

Cory Treffiletti, MediaPost columnist and Catalyst:SF exec, shares how the growth of social media is forcing the interactive agency model to evolve.

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Research
The first ever Social Media Buyer's Guide is here! BuzzLogic was proud to contribute to this essential toolkit for agencies and marketers looking to drive successful social media campaigns. Download Now »
Whitepaper
Contextual targeting is so yesterday. Grab our latest white paper to learn how social intelligence can dramatically improve paid media ROI. Download Now »
  • BuzzLogic optimizes advertising across the trusted peer media influencing your audience's purchase behavior.
  • Want to learn more about what conversational media can do for you? Contact Us.
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